Odyssey rolls out StrokeLab Putters
Odyssey’s new StrokeLab putters incorporate a new method of weight distribution designed to improve the physical dynamics of the putting stroke.
The theory behind the design is that most putting strokes are inconsistent, yet most putting technologies focus on improving alignment or improving the quality of roll, rather than consistency. StrokeLab putters helps improve the stroke through a change in weight distribution made possible by an innovative new multi-material shaft which is 40g lighter than standard Odyssey steel shaft putter.
Featuring a graphite body with a steel tip, the shaft weighsjust 75g, with most of the mass concentrated in the tip. The weight saved is then moved to the head in the form of two 5g sole weights, and adding 30g to the grip-end via a 10g-lighter grip and 40g end-weight.
Studies on the effect of StrokeLab’s weight distribution on the stroke have revealed significant improvements in the consistency of backswing time, face-angle impact, ball speed, and ball direction when compared to when using a standard Odyssey #7 putter. Feel for the head becomes more acute, helping players repeat the same, smooth stroke time after time.
“You feel the difference immediately,” said Luke Williams, Odyssey’s senior director of putter marketing. “The head moves freely, smoothly, and on a sound path, helping the ball roll accurately while giving greater speed control.”
The Stroke Lab range comprises 10 different heads – six mallets and four blades – all of which feature White Hot Microhinge face insert and a choice of pistol grip or oversize grip.
Head options: #7, #7S, Marxman, Marxman S, 2-Ball Fang, 2-Ball Fang S, Red Ball, Red Ball S, Tuttle, Tuttle Flow, V-Line, V-Line ang S, V-Line CS, #2, #3; #9, Double Wide and Double Wide Flow.
Tech Specs: All models are offered in right-hand set up, plus left-hand models for the #7, #7S, Marxman, 2-Ball Fang, V-Line, #1, #9 and Double Wide. Shafts: 33”, 34” and 35”.
RRPs: £239 all models – £269 R-Ball and 2-Ball Fang
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